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About Us

Live your change

You don’t need to change your life,
but live your change!

head rush

Kopfrausch was born out of a personal emotion of Romina Rausch, as she herself has been suffering from hairlessness for many years. At the time, she was frustrated that there were no convincing head coverings on the market that were comfortable to wear and at the same time fashionable.

From those affected for those affected

Together with many other affected people, Romina has tried out all the products for the care and handling of wigs and has thus been able to put together a tried and tested range of wig accessories.

Kopfrausch has brought together the enormous variety of additional products on the market to create a particularly select and comprehensive range in order to cover the many different needs in a targeted manner and from a single source. This means that you, who are still processing the diagnosis, can benefit from the experiences of those affected.

founder and co-owner Romina Rausch

Romina Rausch has been suffering from alopecia areata since she was 14 years old. Since then, she has experimented with wigs for many years, which she still appreciates as a beautiful and practical accessory. But what she always lacked was fashionable and comfortable headgear, so she started making her own. Today, over 20 years later, her illness has given her a variety that she no longer wants to miss.

" It is a matter close to my heart to support and advise people who have had the same experience as me. I want to try to give them back the beauty they thought they had lost and, above all, their belief in themselves. My motto is: You don't need to change your life, just live your change! "

Good to know

Kopfrausch is an AHV/IV recognized company

As a person affected, you can easily claim the cost of headgear and other aids. We are happy to support you!

Our labels

RR by Kopfrausch and Kopfrausch one:
Our premium own label " RR by Kopfrausch " is characterized by exclusive fabrics and different sizes. In keeping with the idea "from those affected for those affected", we have formed a network of affected designers since 2016 and only use fabrics with skin-friendly, hypoallergenic and cold or heat-regulating properties.
With the label " Kopfrausch one " we offer a cheaper alternative. A practical line with one size fits all that can be combined wonderfully in everyday life, when going out or doing sports, and design and quality also form an inseparable unit.

Ankündigung der Kopfrausch-Talks

Announcement of the Kopfrausch Talks

From 2025, the Kopfrausch Talks will start on kopfrausch.ch - a series of video talks for people who live with hair loss. I, Romina Rausch, founder of Kopfrausch and myself affected by Alopecia Areata for 25 years, lead these talks personally. The talks offer a variety of topics that can be booked from the comfort of your own home, ideal for anyone who is struggling with the topic. The aim is to offer support and promote a positive perspective so that participants can return to their everyday lives strengthened.
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Fotografisches Projekt «finding beauty beyond baldness»

Photographic project “finding beauty beyond baldness”

My name is Manuela Seiler and I have been living with alopecia areata since I was three years old. As a child, I was able to deal with the disease relatively easily and did not hide it. However, this changed when I began my apprenticeship in a pharmacy.

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Neuer Online Shop

New online shop

Discover the new Kopfrausch online shop! Fresh design, improved navigation, and secure payment options await you. Our customer service team is ready to answer your questions. High-quality products are now more easily accessible. Welcome to Kopfrausch!
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